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Here’s what you ll do

Demand Generation Pipeline Growth: Ensure strong alignment with ICP, sales priorities, and regional focus

Own end-to-end demand generation strategy across:

Organic (SEO, content distribution)

Partner and ecosystem channels

Drive qualified pipeline (MQL → SQL → revenue)

Campaign Strategy Execution: Continuously test, learn, and optimize

Translate messaging (from PMM) into high-performing, multi-channel campaigns

Define campaign themes, targeting, and channel mix

Ensure consistency and impact across Digital, Field, and Partner programs

Website Conversion Optimization: Own the website as a core growth channel

Senior Manager, Demand and Growth Marketing

Responsibilities