Own product strategy, roadmap, and execution for the self-serve growth and engagement experience, from first touch through activation and return usage

Build and optimize the invite, sharing, and join experience

Drive activation and retention by improving the moments that bring people back: home and dashboard, notifications, search, rooms and folders, comments, and more

Partner closely with Marketing to connect acquisition and re-engagement with in-product activation across the full funnel

Run a continuous experimentation practice and define the metrics and instrumentation that prove impact

Own free-to-paid conversion and the pricing and packaging levers that grow self-serve revenue

Collaborate with Sales on the transition from self-serve to sales-assisted growth

Bring an AI-native point of view, using AI tools in your own workflow and shaping how AI improves onboarding, engagement, and the collaboration experience

WHAT YOU'LL BRING

5+ years of product management experience, including 2+ focused on growth, engagement, activation, or product-led growth

A track record of measurable outcomes across the funnel (activation, retention, free-to-paid conversion), not just feature delivery

Fluency in experimentation: forming hypotheses, designing A/B tests, reading results with rigor, and iterating quickly

Senior Product Manager, Growth & Engagement

Responsibilities

Company

Mural

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