Content Marketing & Editorial, Sr. Manager at Ifm US · LumiJobs

Responsibilities

IFM is looking for a Content Marketing and Editorial Director to shape the editorial vision and content strategy for IFM. This role will not only lead how IFM communicates its research, Foundational Models and World Models to AI developers, AI industry influencers press, creators, policymakers, and the broader AI community, but also identify emerging trends that help IFM participate at the center of the AI conversation.
This is a hands-on role: part strategist, part editor, part publisher. You'll set the narrative, build the processes behind it, and personally shape the flagship pieces that help build the IFM brand.
This role is about creating content aligned to IFM’s business objectives with responsibilities covering research “mining” and storytelling, owned channel and content development for launch communications, and thought leadership, community building and forming a point of view that earns the attention of our audience. You'll need to be comfortable translating dense technical work into content that's rigorous enough for experts and clear enough for a broader audience.
Develop and own the editorial voice, calendar and content strategy end-to-end for a deeply technical lab, from long-form narrative to short-form content.
Build relationships and partner with IFM engineers so you can sit with them and pull a sharp story out of potentially dense technical work.
Own the editorial pipeline — Build and run the content engine. Owns the systems behind the work: how ideas are generated, prioritized, produced and distributed across formats.
Push the work past the page. Build a video and multimedia approach where a brand story, a conference clip, and a long-form report all reach an audience in a way that is appropriate.
Oversee IFM's owned channels (blog, social, YouTube, and potential new channels) and align them with the website/visual design function.
Manage a social media manager
Partner with Communications Lead, Research and Product to shape how new models, benchmarks, and demos are communicated via IFM’s owned channels
Must be able to collaborate across a team.
Work cross functionally on an annual IFM flagship research report — coordinating with research teams, setting methodology-transparency standards, and managing the report from data to publication.

Content Marketing & Editorial, Sr. Manager

Responsibilities

Qualification

Required

Benefits

Company

Ifm US

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