Sales Director, Demand

United States (Office)full timeRemote

senior

$210k–$265k

H1B: no

Liftoff Sales Director role at Liftoff responsible for driving new logo acquisition and managing the entire sales lifecycle. The role involves engaging with large brands across gaming and non-gaming verticals to close high-value opportunities.

Responsibilities

We’re seeking a highly motivated Sales Director to drive new logo acquisition for the Liftoff Demand team. In this role, you’ll be responsible for identifying, engaging, and closing high-value opportunities with some of the largest brands across both gaming and non-gaming verticals. This is a high-impact, quota-carrying role ideal for a self-starter who thrives in a fast-paced, data-driven environment and is passionate about helping performance marketers scale through programmatic app advertising
Own and manage the entire sales lifecycle - from outbound prospecting and inbound lead qualification to proposal development, contract negotiation, and initial campaign execution.
Lead client engagement following contract execution, overseeing campaign activation, and providing strategic guidance on performance and optimizations.
Collaborate closely with cross-functional teams (Performance Strategy, Sales Engineering, Finance, Legal, Product Marketing) to ensure seamless onboarding and long-term client success.
Maintain deep expertise in mobile advertising trends, competitive landscape, and Liftoff’s evolving product offerings to position solutions effectively.
Represent Liftoff at key industry events, conferences, and networking opportunities to drive visibility and pipeline growth.
Maintain a disciplined approach to pipeline management, leveraging CRM tools for accurate forecasting and performance tracking.
Consistently exceed quarterly revenue targets through strategic account acquisition and strong client relationship management.

Qualification

Outstanding presentationHighly self-motivated and resourcefulTravel ExpectationsAs part of our go-to-market strategy

Required

8+ years of experience in digital marketing or programmatic sales with demonstrated experience closing complex, multi-stakeholder deals (preferably mid-market to enterprise).
Mobile adtech space fluency including but not limited to DSPs, agencies, ad networks, MMPs, and other ecosystem players.
A well-established network of decision-makers at top brands and agencies, with a proven ability to open doors and drive revenue.
Outstanding presentation, communication, and negotiation skills, with the ability to tailor messaging to diverse stakeholders.
A strategic and consultative sales approach grounded in data, with a focus on building long-term, value-driven partnerships.
Deep understanding of the mobile advertising ecosystem and the confidence to serve as a subject matter expert on Liftoff’s solutions.
Highly self-motivated and resourceful, capable of operating independently while collaborating effectively within a team environment.
Relentlessly driven and professionally persistent - able to overcome objections, navigate complex sales cycles, and turn a “no” into a “yes”.
This role is eligible for full-time remote work in one of our entities and also in Canada: CA, CO, ID, IL, FL, GA, MA, MI, MN, MO, NJ, NV, NY, PA, OR, TX, UT, and WA.
We are a remote-first company with US hubs in Redwood City, Los Angeles, and New York City.
Travel Expectations:
As part of our go-to-market strategy, the sales team is expected to attend key industry events and conferences to deepen relationships with prospects and existing clients, stay informed on market trends, and maximize visibility within the ecosystem. In addition to external engagement, Liftoff holds company-wide events, regional team meetings, and offsites - creating valuable opportunities for cross-functional collaboration, strategic planning, and team building.