Own annual planning for all Gen AI and Research events including strategy and budget

Establish event activities in line with sales goals and deal acceleration, prioritizing goals from the go-to-market leadership and business development teams on event location and audience

Manage team of field marketing and events managers who will execute on planning and logistics. This role should have a player-coach mentality and ability to also execute on nuts to bolts planning for all executive dinners, meetups, happy hours, sponsored trade shows, and hosted conferences

Manage contractor relationships including event production firms and outside vendors, and event budgets

Align with growth marketing on marketing campaigns and marketing qualified lead (MQL) reporting

Track event campaign performance, measuring ROI, results, and metrics through Salesforce and own any course correction for events that are not performing

Own all aspects of Scale hosted conference, Scale AI Base Camp, including venue selection, vendor management, logistics, speaker and attendee invites, and agenda

Support the Gen AI and research portion of Scale’s annual AI Leadership Summit conference including content, speaker logistics, agenda, and overall in-person and remote event experience

Interface with external executives and their teams in order to secure speakers and support their presentation planning for Scale hosted events and conferences

Willingness to travel up to 50% in order to execute on in-person events

Ideally you d have:

12+ years experience in field and event marketing

Head of Field Marketing and Events, Gen AI

Responsibilities

Qualification

Required

Benefits

Company

Scaleai

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